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O'Donovan, Caroline. "A farewell to #content: Optimism, worries, and a belief in great work." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 26 Feb. 2015. Web. 12 May. 2023.
APA
O'Donovan, C. (2015, Feb. 26). A farewell to #content: Optimism, worries, and a belief in great work. Nieman Journalism Lab. Retrieved May 12, 2023, from https://www.niemanlab.org/2015/02/a-farewell-to-content-optimism-worries-and-a-belief-in-great-work/
Chicago
O'Donovan, Caroline. "A farewell to #content: Optimism, worries, and a belief in great work." Nieman Journalism Lab. Last modified February 26, 2015. Accessed May 12, 2023. https://www.niemanlab.org/2015/02/a-farewell-to-content-optimism-worries-and-a-belief-in-great-work/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2015/02/a-farewell-to-content-optimism-worries-and-a-belief-in-great-work/
| title = A farewell to #content: Optimism, worries, and a belief in great work
| last = O'Donovan
| first = Caroline
| work = [[Nieman Journalism Lab]]
| date = 26 February 2015
| accessdate = 12 May 2023
| ref = {{harvid|O'Donovan|2015}}
}}
